Interactive Burberry Scarf
To celebrate the iconic Burberry scarf over the Festive period. Using real-time cgi animations we created an interactive web experience where users could compare the different weights of our top selling scarfs, change colour and add to buy directly from the experience.
Role:
Strategy
Creative Direction
Credits:
Design: Isabelle Wuilloud-Aguas
Development: David Gordon, Robin Hunter, Amit Segall
Marketing: Michael Oshinusi
Cgi: Connor Paul, Jean Constantial
Project Management: Lucy Herrick